Our Brand Story

OUR STORY

Everything we released is designed in our Kuala Lumpur Studio. Each collection we launched took months of designing & producing, making sure that the quality & fit of each garment are up to our standards. Created from scratch in-house by our team of incredible creatives.

BODY & SOUL

Nerdunit is a Malaysia-based streetwear brand founded in San Francisco in 2013 by Ronald Chew. The name NERDUNIT derives from the quote "No One Ever Really Dies" There is a deeper meaning behind the acronym, we believed that our energy is made of our souls. When you die, that energy may disperse but it isn't destroyed; your legacy is left behind.

CONCEPT & IDEAS

Focusing on the unique fusion between futuristic influences and rebellious concepts. The label is known for its oversized fits and reflective materials. Besides having our collection every season, NERDUNIT has collaborated with other brands such as Be@rbrick, New Era, Staple Pigeon creating a capsule collection of notable items, combining both of the brand's DNA and futuristic elements.

Staying true with our brand slogan; "We Are The Ones Your Parents Warned About", the label seeks to revisit and reimagine familiar, yet often over-looked designs in unexpected ways that might not sit well with the older generation